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Alfred Sanzari Enterprises – one of New Jersey’s preeminent real estate developers, owners and managers – officially broke ground on a new 350-room dual-branded hotel at its mixed-use Glenpointe complex in Teaneck, N.J.  The hotel will feature the Hampton Inn & Suites by Hilton and Homewood Suites by Hilton brands, Hilton Worldwide’s (NYSE: HLT) select-service and upscale extended stay hospitality products.

“This new hotel will bring additional lodging options to the region; generate numerous construction jobs and permanent hospitality-related positions; and produce long-term sustainable benefits for the Township of Teaneck,” remarked David Sanzari, Alfred Sanzari Enterprises’ president and CEO. “We strongly believe this product will further strengthen Glenpointe’s position in our marketplace for many years to come, and at the same time, be a tremendous asset to the community.”

The dual-branded hotel will be located near the corner of Glenwood Avenue and the off-ramp of I-95, directly across from the 350-room Marriott at Glenpointe. The new hospitality property is expected to bring more than 6,000 guests per month to the area.

“I would like to thank David Sanzari and Alfred Sanzari Enterprises for their ongoing commitment to our township,” said Teaneck Mayor Lizette P. Parker. “This is a very exciting project that will generate additional tax revenues for Teaneck. We look forward to welcoming additional visitors to Teaneck, who hopefully will patronize our many wonderful businesses and utilize our beautiful parks. This day signifies the beginning of another great partnership, and we couldn’t be more excited.”

The 13-story hotel will include 190 Hampton Inn & Suites by Hilton rooms and 160 Homewood Suites by Hilton units. The Hampton Inn & Suites by Hilton serves value-conscious and quality-driven travelers, while Homewood Suites by Hilton offers guests comfortable, home-like accommodations when traveling for an extended stay. Both brands will share the same entrance, meeting room, function space, fitness center and parking garage. Guests at both brands also will enjoy complimentary breakfast and free WiFi access.

“We are thrilled to be expanding our portfolio into this market and look forward to becoming a partner in the Teaneck community,” said Robert Giardino, senior director of development – Northeast region for Hilton Worldwide. “With 350 combined rooms, this project marries two unique brands into one hotel connected by shared public spaces. It will provide both the leisure and corporate traveler with two distinct stay options allowing them greater choice and control over their stay.”

A growing trend within the hospitality industry, the dual-branded hotel concept – which typically pairs a short-stay hotel with an extended-stay counterpart – is becoming increasingly popular in major metropolitan markets throughout the United States. Among the most appealing aspects of the “two brand, one building” approach is the ability to maximize resources while minimizing costs for owners and developers.

White Lodging, one of the fastest-growing fully-integrated independent hotel ownership, development and management companies in the country, will manage the new dual-branded hotel property. White Lodging is based in Merrillville, Ind.

“Guests will see one building with two well-known and well-respected hotel brands,” said Brandon Frederick, White Lodging regional vice-president. He expects the hotels will create 85 local jobs when they open. “But behind the scenes, we’ll have one team working to provide seamless, superior service to all of our visitors.”

New Jersey’s Premier Mixed-Use Development

Widely considered one of the finest mixed-use communities in New Jersey, Glenpointe is a regional hub and home to a broad range of local, national and international companies. The landmark 50-acre complex encompasses Glenpointe Centre West, Glenpointe Centre East and The Atrium at Glenpointe office buildings; the 350-room Marriott at Glenpointe hotel; and the state-of-the-art, 26,000-square-foot Glenpointe Spa & Fitness. Amenities include a full-service bank, cafeteria, restaurant, wine bar, lounge, covered parking, on-site management, 24/7 security and a variety of services.

Located at the crossroads of I-80 and I-95, Glenpointe is less than three miles from the George Washington Bridge, and in proximity to New York City, local airports, the Meadowlands Sports Complex and many of the area’s top leisure attractions.